Social entrepreneurs around the globe are hard at work making a difference, whether their cause is humanitarian or environmental. The Marine Stewardship Council is among those fighting for the preservation of our oceans and the precious, diverse marine life inhabiting them. Rockhopper TV recently featured respected businessman Alvin Hall in his promotion of Alvin’s Guide to Good Business, an 8-part series filmed for BBC World News, focusing on organisations like the Marine Stewardship Council, a non-profit organisation led by social entrepreneur Rupert Howes and dedicated to promoting sustainable fishing.
The Marine Stewardship Council (MSC) was founded in 1997 in a joint effort between the World Wide Fund for Nature and the Unilever conglomerate. With headquarters in the UK and offices around the world, the MSC has grown and thrived over the years. Fisheries that meet the standards of the Marine Stewardship Council receive certification to show that their business is environmentally responsible, and products with the MSC logo are known to be sustainably sourced.
By the end of 2010, the Marine Stewardship Council had given their official certification to more than 1,300 fisheries – an estimated 10% of seafood sold globally is MSC certified as more companies and consumers become aware of the harmful effects of over-fishing.
Watch the full episode below and learn more about the Marine Stewardship Council with Alvin Hall.